Between 1991 and 1993, the artist José Leonilson contributed a weekly illustration to Folha de São Paulo, Brazil’s highest circulation daily newspaper. This article argues that these drawings inserted a minoritarian voice into the public sphere in a way that contested its normative operations by emphasizing the micropolitical and the intimate, often through allegory. Some of the illustrations address AIDS, to which Leonilson succumbed two weeks after the last was published, and this article situates his work in relation to the intertwining discourses around sexuality, public health and media in Brazil at the time. What emerges is a conception of mass media and of publicness as a space of fiction that could, paradoxically, be instrumentalized in the face of the increasing standardization of previously deviant and unclassified sexualities.