What Is Addiction?
Don Ross is Professor of Economics and Dean of Commerce at the University of Cape Town, and Research Fellow in the Center for Economic Analysis of Risk at Georgia State University. He is the author of Economic Theory and Cognitive Science: Microexplanation (MIT Press, 2005), companion volume to Midbrain Mutiny.
Harold Kincaid is Professor in the School of Economics and Director of the Research Unit in Behavioural Economics and Neuroeconomics at the University of Cape Town. He is the coeditor of Distributed Cognition and the Will: Individual Volition and Social Context and What Is Addiction? (both published by the MIT Press).
10: Neural Recruitment during Self-Control of Smoking: A Pilot fMRI Study