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Spring 2004
April 01 2004
In Marketing Across Cultures: Are You Enlightening the World or Are You Speaking in Tongues?
Thomas Oosthuizen
Online ISSN: 1531-4790
Print ISSN: 0747-9360
© 2004 Massachusetts Institute of Technology
2004
Design Issues (2004) 20 (2): 61–72.
Citation
Thomas Oosthuizen; In Marketing Across Cultures: Are You Enlightening the World or Are You Speaking in Tongues?. Design Issues 2004; 20 (2): 61–72. doi: https://doi.org/10.1162/074793604871293
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