Text as Image in Japanese Advertising Typography Design

Ory Bartal is the head of the Department of History and Theory at Bezalel Academy of Arts and Design in Jerusalem, Israel, focusing on Japanese Visual Culture and Contemporary Design research. Ory earned his PhD in Cultural Studies from Tel Aviv University, and also holds an MBA from Aoyama Gakuin University in Tokyo, Japan. In addition to his academic experience in Japanese commercial design aesthetics, Ory is an expert in Japanese marketing and business practices, with over ten years of experience in senior positions at leading technology companies active in the Japanese market.