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January 01 2008
The Fortune at the Bottom or the Middle of the Pyramid? Open Access
Anand Kumar Jaiswal
Anand Kumar Jaiswal
Anand Kumar Jaiswal is Visiting Assistant Professor of Marketing at the Indian Institute of Management in Ahmedabad, India (IIMA).
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Anand Kumar Jaiswal
Anand Kumar Jaiswal is Visiting Assistant Professor of Marketing at the Indian Institute of Management in Ahmedabad, India (IIMA).
Online ISSN: 1558-2485
Print ISSN: 1558-2477
© 2008 Tagore LLC.
2008
Innovations: Technology, Governance, Globalization (2008) 3 (1): 85–100.
Citation
Anand Kumar Jaiswal; The Fortune at the Bottom or the Middle of the Pyramid?. Innovations: Technology, Governance, Globalization 2008; 3 (1): 85–100. doi: https://doi.org/10.1162/itgg.2008.3.1.85
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