This paper presents a structural econometric framework for discrete and continuous consumer choices in which unobserved intrapersonal and interpersonal preference heterogeneity is modeled explicitly. It outlines a simulation-assisted estimation methodology applicable in this framework. This methodology is illustrated in an application to analyze data from the U.C. Berkeley Internet Demand Experiment.

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© 2005 President and Fellows of Harvard College and the Massachusetts Institute of Technology
2005
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