Language Barriers, Technology Adoption and Productivity: Evidence from Agriculture in India

We study the effect of language barriers on the ability of farmers to access information about agricultural technologies in rural areas of India. We use the introduction of government-sponsored call centers (Kisan Call Centers) which offer agricultural advice in the official language of each Indian state. For identification, we compare geographically contiguous areas that sit across state borders, and exploit differences in the language spoken by farmers and call center advisors. We document that language barriers limit the adoption of modern agricultural technologies – such as high-yielding variety seeds – and negatively affect crop yields.