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Series: Simplicity: Design, Technology, Business, Life
Publisher: The MIT Press
Published: 15 March 2022
DOI: 10.7551/mitpress/13849.003.0001
EISBN: 9780262368476
Series: Simplicity: Design, Technology, Business, Life
Publisher: The MIT Press
Published: 15 March 2022
DOI: 10.7551/mitpress/13849.003.0002
EISBN: 9780262368476
Series: Simplicity: Design, Technology, Business, Life
Publisher: The MIT Press
Published: 15 March 2022
DOI: 10.7551/mitpress/13849.003.0003
EISBN: 9780262368476
Series: Simplicity: Design, Technology, Business, Life
Publisher: The MIT Press
Published: 15 March 2022
DOI: 10.7551/mitpress/13849.003.0004
EISBN: 9780262368476
Series: Simplicity: Design, Technology, Business, Life
Publisher: The MIT Press
Published: 15 March 2022
DOI: 10.7551/mitpress/13849.003.0005
EISBN: 9780262368476
Series: Simplicity: Design, Technology, Business, Life
Publisher: The MIT Press
Published: 15 March 2022
DOI: 10.7551/mitpress/13849.003.0006
EISBN: 9780262368476
Series: Simplicity: Design, Technology, Business, Life
Publisher: The MIT Press
Published: 15 March 2022
DOI: 10.7551/mitpress/13849.003.0007
EISBN: 9780262368476
Series: Simplicity: Design, Technology, Business, Life
Publisher: The MIT Press
Published: 15 March 2022
DOI: 10.7551/mitpress/13849.003.0008
EISBN: 9780262368476
Series: Simplicity: Design, Technology, Business, Life
Publisher: The MIT Press
Published: 15 March 2022
DOI: 10.7551/mitpress/13849.003.0009
EISBN: 9780262368476
Series: Simplicity: Design, Technology, Business, Life
Publisher: The MIT Press
Published: 15 March 2022
DOI: 10.7551/mitpress/13849.003.0010
EISBN: 9780262368476
Series: Simplicity: Design, Technology, Business, Life
Publisher: The MIT Press
Published: 15 March 2022
DOI: 10.7551/mitpress/13849.003.0011
EISBN: 9780262368476
Series: Simplicity: Design, Technology, Business, Life
Publisher: The MIT Press
Published: 15 March 2022
DOI: 10.7551/mitpress/13849.003.0012
EISBN: 9780262368476
Series: Simplicity: Design, Technology, Business, Life
Publisher: The MIT Press
Published: 15 March 2022
DOI: 10.7551/mitpress/13849.003.0013
EISBN: 9780262368476
Series: Simplicity: Design, Technology, Business, Life
Publisher: The MIT Press
Published: 15 March 2022
DOI: 10.7551/mitpress/13849.003.0014
EISBN: 9780262368476
Series: Simplicity: Design, Technology, Business, Life
Publisher: The MIT Press
Published: 15 March 2022
DOI: 10.7551/mitpress/13849.001.0001
EISBN: 9780262368476
The power of transformative design, multidisciplinary leaps, and diversity: lessons from a Black professional's journey through corporate America. Design offers so much more than an aesthetically pleasing logo or banner, a beautification add-on after the heavy lifting. In Reimagining Design , Kevin Bethune shows how design provides a unique angle on problem-solving—how it can be leveraged strategically to cultivate innovation and anchor multidisciplinary teamwork. As he does so, he describes his journey as a Black professional through corporate America, revealing the power of transformative design, multidisciplinary leaps, and diversity. Bethune, who began as an engineer at Westinghouse, moved on to Nike (where he designed Air Jordans), and now works as a sought-after consultant on design and innovation, shows how design can transform both individual lives and organizations. In Bethune's account, diversity, equity, and inclusion emerge as a recurring theme. He shows how, as we leverage design for innovation, we also need to consider the broader ecological implications of our decisions and acknowledge the threads of systemic injustice in order to realize positive change. His book is for anyone who has felt like the “other”—and also for allies who want to encourage anti-racist, anti-sexist, and anti-ageist behaviors in the workplace. Design transformation takes leadership—leaders who do not act as gatekeepers but, with agility and nimbleness, build teams that mirror the marketplace. Design in harmony with other disciplines can be incredibly powerful; multidisciplinary team collaboration is the foundation of future innovation. With insight and compassion, Bethune provides a framework for bringing this about.
Publisher: The MIT Press
Published: 22 February 2022
EISBN: 9780262369299
Publisher: The MIT Press
Published: 22 February 2022
EISBN: 9780262369299
Publisher: The MIT Press
Published: 22 February 2022
DOI: 10.7551/mitpress/14494.003.0001
EISBN: 9780262369299
Publisher: The MIT Press
Published: 22 February 2022
DOI: 10.7551/mitpress/14494.003.0002
EISBN: 9780262369299
Publisher: The MIT Press
Published: 22 February 2022
DOI: 10.7551/mitpress/14494.003.0003
EISBN: 9780262369299